Tag: MCommerce

The Australian retail industry has a lot of catching up to do to compete with online offerings from the US and UK.

Just 15 percent of SMBs have a digital business strategy, despite the fact that over 90 percent of Aussie households are broadband enabled – why is this? One expert thinks the fear factor is holding businesses back from being visible online, and has some sage advice to help lessen their apprehension.

It’s happening in retail stores across Australia. One in four shoppers use their smartphones to check for the best online price, and even buy online, while in-store. Termed showrooming, 56 percent of shoppers in the US are predicted to partake during the Christmas shopping season, intensifying price competition. But there is a silver lining…

The value of retail purchases on mobile devices is set to increase to $5.6 billion in 2012, up from the $155 million generated by mobiles in 2010, a new report has revealed.

Technology has come a long way, creating a wave of new opportunities for small business. The latest trend in technology is mCommerce, and one expert is taking a look at how it allows SMBs to create a smoother experience for their customers.

Can customers view your business website on a smartphone? Should your business have an app? We walk you through the basics of going mobile.

After a year of phenomenal growth, Australia’s top online retailers are now beginning to embrace mobile commerce, according to the latest Online Business Index (OBI).

The most successful web and mobile businesses deliver a superior customer experience, fail to do this and your profits will suffer. Follow these five web and mobile best practices to gain market share for your business.

Bricks and mortar retailers can simply no longer ignore the growth of online shopping. Rather than fight it, look at the many opportunities it brings.

Christmas is just six weeks away now, making it the ideal time to ensure your business is ready to take advantage of the festive rush in spending. So, Google’s put together this list of five tips for “mobilising” your business in time for 25 December.