Social media has become one of the most influential marketing strategies for businesses in recent years, which begs the question: How do you best use social media? It comes down to knowing your target audience and the platforms best suited to you and your product and or service. There is a whole range of diverse […]
Read on for some great tips from April to help you become social media savvy.
When used effectively, social media can be a boon for small business. Unfortunately – for every SMB that gets it right, countless more have yet to master this marketing tool. If you’re among this number, here are the 7 social media sins you need to avoid.
Tips from the Search Engine Strategies conference about how social media can make your business run more efficiently.
Sure, she understands Instagram. But do you really want a new grad controlling your brand online?
Forget flavour-of-the-month social sites. Find the community that works best for your company.
Social media is about engagement and building relationships; at its most basic level, it’s about communicating. For it to deliver long-term value to your business though, you should consider actioning these four simple steps.
The reality is that social is a hard space to get right, but it is free to get started. This makes for a lot of frustrated businesses that end up spending more time on social media than they’d anticipated – let’s call this social creep. Here’s how to end it.
Social media is a set of tools that create conversations, connections and the sharing of information – making it perfect for helping you build your personal brand online. Here are some ideas for how best to use social media to your advantage.
Almost everybody’s talking about social media, especially SMEs who want to harness it as a marketing tool, to increase sales or expand their customer base. But to get the most from this highly valuable tool, you need to understand what makes it tick. Here’s a look.
