#Good Business Consulting
Tips for building good public relations-ships
Wanting to improve the relationship your small business has with public relations? Follow these five tips and take your PR activities to the next level.
Whatever happened to manners and social skills?
Phoebe Netto blogs about the rising level of unprofessional communication and bad manners in business. “It also seems that unprofessional communication is on the rise, and this means that those who are professional have an advantage over their competitors…”
Is marketing manipulative?
In part two of her blog series on whether marketing is manipulative, Phoebe Netto looks at how to ethically use three tools designed to trick or influence. “Get to know your ideal customer. The idea is not to convince them of something that they do not want or need. If you do that you’re being manipulative and aren’t likely to see repeat business or positive word-of-mouth.”
Is marketing manipulative?
In the first part of her two-part blog series, Phoebe Netto looks at ethically using manipulative marketing tools to benefit your small business. “Marketing tools can be used in an unethical and manipulative way, & can also be used as an influential or attention-grabbing way for your business.”