When ideas man John Smith hit on an innovative product that was environmentally friendly and market savvy, he put his fledgling business in the Bum Box seat. Anyone who has ever tried to get comfortable sitting on a picnic rug will quickly grasp the concept of the Bum Box, John Smith’s cardboard wonder. It’s a […]
Being an environmentally-friendly business can be an uphill battle at times, but exporter Andrew Peace, from Andrew Peace Wines is charging in with a rather innovative method. In a market saturated with options, your wine may find itself ageing a little too well. So how do you stand out from the pack? Andrew Peace, winemaker […]
Will Evans from The Purist Company Exporting since 2004, The Purist Company’s key markets include the UK, US, China, New Zealand and Hong Kong. After developing his first range of products in WA, Will Evans moved to Sydney and set up The Purist Company in 1997 in a small factory in the Blue Mountains. The […]
Here’s a checklist of inspiration for aspiring exporters. Our collection of 50 favourite export case studies shows that there is no magic ingredient to making it to the world stage, but it certainly helps to get the basics right. Dave Gyles on Safaritrek International Exporting since: 2004 Key markets: Africa, Middle East, Asia. Founded 20 […]
Here’s a checklist of inspiration for aspiring exporters. Our collection of 50 favourite export case studies shows that there is no magic ingredient to making it to the world stage, but it certainly helps to get the basics right. Smart Burn Exporting since: 2007 Key markets: New Zealand. Although new to the export game, Smart […]
A love of cars and a solution to suit Australia’s drought-stricken climate proved to be the perfect drivers for Stewart Nicholls and Jim Cornish to set up Ecowash, a mobile waterless car wash franchise. Starting in 2004, it took Jim Cornish and Stewart Nicholls just two years to go national with Ecowash. Not long after, recognising potential […]
Running a profitable and environmentally friendly business, like SunSalt, can take a lot of resources. So Jan and Duncan Thompson made the most of a $250,000 AusIndustry innovation grant to keep SunSalt exporting sustainably. When Duncan Thompson started working at an inland salt mine, he didn’t realise he was gathering knowledge to found SunSalt, and […]
Creative product packaging may be all you need to stand out on the shelf. But coming up with a product package design that screams ‘Buy me!’ isn’t simple. Mia Klitsas tells us how innovative packaging made Moxie a success. In the retail world, the general rule is: create a product, then package it. But when […]
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