Tag: Customer

The number one colour for luxury sports cars may be red – but when it comes to the everyday runabout, Australians are highly conservative.

A company that sold solar panels has been ordered by the Federal Court to pay a $145,000 penalty for disseminating fake testimonials and making false country of origin product claims.

The Australian Competition and Consumer Commission (ACCC) has recorded an increase in misleading conduct related to bogus online reviews.

Reach out to the people you already know, says Nick Bowditch, Facebook’s Head of SMB.

A record 1.8 million Australians will shop via a mobile device on Sunday 8 December, according to forecasting by eBay.

The latest figures from the Australian Bureau of Statistics (ABS) revealed that the number of Australian stay-at-home Dads almost doubled over the past decade.

A bi-monthly index has indicated that the small business sector is dissatisfied with the level of service provided by the ‘Big 4’ banks.

When it comes to PR campaigns, even the big businesses don’t always get it right.

We all want our customers to be raving fans. To refer us their friends and loved ones and generally be advocates for what we do. It is commonly thought that the key to generating raving fans is to give them an amazing customer experience.

It’s tempting to concentrate on making new sales or pursuing bigger accounts. But attention to your existing customers, no matter how small they are, is essential to keeping your business thriving.