Catriona Pollard has some tips for building a successful business Facebook page.
“A Facebook page is a great tool for engaging with current and prospective customers. It’s so ingrained in the lives of people young and old & it’s not going away any time soon…”
Adrian Briscoe looks at the many reasons to update your information management strategy.
“A reliable information management strategy can both maximise accessibility and minimise risk, reducing potential headaches as businesses of all sizes face compliance, security and legal business requirements.”
Julian Smith blogs about getting your business online to get the most out of the Christmas sales season.
“With only 66 sleeps to go, I’m urging all SME retailers to get on board, and get online. If you’re not trading online, you’re missing a huge chunk of the market…”
Alycia Edgar blogs about seizing the day, and taking your business to the next level.
“Those that grab the reins and run with them now will have huge success; those that rest on their laurels in fancy offices will be left in an empty office.”
Alicia Beachley blogs about protecting the value of your business.
“Thinking business is business, especially in this competitive market, doesn’t mean it should be business at any cost. Not only does it undermine your rate card, it undermines it for other businesses.”
Brad Callaughan delivers 20 easy ways you can improve your business’ profits.
“Raise your prices. You’ll be surprised how few complaints you’ll get about a 5-10 percent price increase. A slight increase each year is less noticeable then one large increase.”
Michelle Gamble blogs about creating a strong brand to better engage with customers.
“You don’t need a huge budget or long established brand to create raving fans.”
Hamish Anderson blogs about new cyber threats every business needs to be aware of.
“Smishing is the use of SMS and bogus phone calls to dupe a recipient into providing personal information to a hacker – akin to a phishing scam.”
Matthew Johnson blogs about improving your email marketing.
“Don’t trick people into opening your emails. Be truthful about what’s inside. Set readers up for a positive experience as this will help your open rates.”
Julian Smith blogs about ensuring your business gets the attention it deserves online.
“Did you know that you have just ten seconds to grab someone’s attention with your website? That’s the amount of time psychologists estimate it takes a consumer to form an impression of a website, and decide whether they’re going to stick around, or go to the next result in their Google search.”
