Turning clinical medicine into a healthy business
Seventeen years ago, PhD student Margarite Vale found that safe and effective therapies for chronic diseases were being underused. With a vision to bridge this treatment gap, she began developing The COACH Program, which has since become the most widely-used chronic disease management program in Australia, and was named Telstra Business of the Year in 2009. Here, Vale reveals how she turned clinical practice into a viable business model.