Turning clinical medicine into a healthy business
By Carly McKenna · 12 July 2012 · Advice
By Carly McKenna · 12 July 2012 · Advice
Discover how a PhD student turned a groundbreaking medical program into a multi-award-winning business, changing the lives of thousands. But what secrets lie behind its success?
Seventeen years ago, PhD student Margarite Vale found that safe and effective therapies for chronic diseases were being underused. With a vision to bridge this treatment gap, she began developing The COACH Program, which has since become the most widely-used chronic disease management program in Australia, and was named Telstra Business of the Year in 2009. Here, Vale reveals how she turned clinical practice into a viable business model.
Tags: 2009 Telstra Business of the Year, Australian entrepreneurs, chronic disease management, entrepreneurs, Margarite Vale, successful entrepreneur, Telstra Business of the Year, The COACH Program