Small Business
Byline: AJ Hightower When starting your own business, you need to get your name out there to create awareness and establish an individual brand identity that reflects your entire personality. The first thing your customers will see is your brand name. How you have chosen to illustrate this reinforces what sets you apart from the […]
Byline: Wendy Born Any kind of competition within an organisation limits the ability for that organisation to reach its full potential. There is no place for competition within the confines of a team, function or company. Competition should be kept to external competitors as this provides the consumer with the best possible outcome, market conditions. […]
Liberal Democrats Senator Duncan Spender has slammed the Australian Tax Office for its mistreatment of small businesses, as exposed by the Australian Small Business and Family Enterprise Ombudsman. “Unfortunately the Ombudsman has confirmed what I already suspected: that the taxman is enforcing its debt recovery actions on small businesses, despite appeals processes still taking place,” […]
Business meetings: face-to-face versus digital, where is the real value? In a digital world, with so many digital meeting platforms available and with many new digital consumer experiences emerging, it’s easy to see why this question is so relevant right now. There is arguably no longer a need to meet face-to-face or to be in the same […]
How do you currently spend your workday? Like most people, the first thing you likely do is open your email and see what pops up. Then, before you know it, it’s 1pm and you’re still responding or reacting to requests, in between rushing from meeting to meeting, which means your ‘real work’ gets left to […]
There’s almost $140 billion floating in the Australian economy through the not-for-profit sector, yet a lack of corporate expertise has been identified as a key risk to the industry in the face of challenging business conditions. Business advisory firm Fifth Eagle says just because you manage a not-for-profit doesn’t mean that you are immune to […]
The Australian Small Business and Family Enterprise Ombudsman (ASBFEO), Kate Carnell today welcomed the announcement of an Australian Business Growth Fund, a recommendation in the ASBFEO’s Affordable Capital for SME Growth report. “Our report identified the need to address a critical funding gap for long-term, patient capital to enable our up-and-coming, high growth potential small […]
Byline: Jim Penman, the founder of Australia’s largest home-service franchise, Jim’s Group. Change character, and I believe you can change the world. I strongly believe this is also the case in business. The real key to success is temperament People think the key to success is knowing things, and that does matter, but the real key […]
Amazon Web Services Inc. (AWS), an Amazon.com company, today begins its annual Sydney Summit, showcasing the latest technology trends alongside some of the world’s biggest and most innovative companies and public institutions. More than 15,000 attendees are expected to visit Sydney’s International Convention Centre over the next three days, making it one of Australia’s largest […]
I’ve noticed something dramatic occurring in my field of work. As a facilitator of change for teams and individuals I used to be invited to spend several days with teams over a year or more to undertake long term engaged learning that was face to face. People wanted to sit together in a room and […]
Byline: Karen Reddington, President, Asia Pacific, FedEx Express Traditionally, small businesses began in one’s backyard – selling to friends and neighbours. As these small businesses grew and ventured abroad, they would have sought out markets close by or those which were culturally similar before going beyond. But the Internet and e-commerce has made the world smaller […]
Ask any established business owner/manager if they have a marketing budget and you will hear a resounding “Yes”. It’s an essential part of their growth strategy and keeping connected to their market. The average marketing budget ranges from 3-8% of revenue, however, many forget the employment costs of marketing managers and sales people which adds […]
Design is more than just a pretty font and it can’t be just an afterthought. Instead, it’s a quintessential element of product strategy, inextricably linked to business success, that must be considered from day one. If I told you that the best startup idea in the world would fail in today’s internet age without design […]
Amy McWaters is the COO of The Hamper Emporium and is responsible for the day-to-day operations and logistics of the company, while ensuring customer satisfaction. On top of that, she is also the COO of SOL Group Australia, Australia’s leading online gifting company. Amy draws on her expertise and experience to share her insights for scaling […]
Adding digital evidence, putting yourself in the thick of the action and using a professional summary to highlight your unique selling proposition are three easy CV hacks that will help you reach the shortlist, says recruiting experts Hays. “As a jobseeker it can be tough to stand out, but there are a few tips that […]
Before venturing outside of their comfort zones and purchasing from a new category online, Aussies want a better overall experience from online retailers. More than 40% of online shoppers have never purchased appliances, jewellery and hardware online 60% want cheaper shipping and returns if they are to purchase from new categories online 56% want to […]
Around 9 out of 10 Australian SMEs are frustrated about their business funding, naming onerous loan conditions, having to provide property security and a lack of flexibility as their major concerns. These are the findings of the latest SME Growth Index, conducted independently by banking market analysts East & Partners, on behalf of national working capital […]
Byline: Robert Tadros, CEO and founder of Impressive Digital News that Facebook is changing its algorithms to favour users’ friends posts over businesses caused many organisations to rethink the platform as a marketing tool. My advice is not to change the channel: these tweaks are worth getting to know so you can maximise your spend […]
Cybercriminals are targeting businesses with a new scam that uses fake invoices to trick the business into paying money to the scammer. The invoices look legitimate and are often sent from a legitimate-looking email address, making it difficult for busy finance teams to spot the fakes. According to the ACCC’s Scamwatch, Australian businesses lost $2.8 […]
When Peta Shulam was only 25 when she came up with the simple concept of sampling health foods. Her passion for finding these products led to her creating the largest health food sampling service in Australia, GoodnessMe Box, where for just $25 her clients can sample 7-10 full sized products, allowing those products to be […]
