Bringing your brand to life
Michelle Gamble blogs about creating a strong brand to better engage with customers.
“You don’t need a huge budget or long established brand to create raving fans.”
News
Michelle Gamble blogs about creating a strong brand to better engage with customers.
“You don’t need a huge budget or long established brand to create raving fans.”
The readers have spoken and the crowdsourced cover of November’s magazine has been chosen. You can read all about it, and its designer, in the November issue, but here’s a sneak peek!
Local food and grocery manufacturers will see their operating profits slide by an average 4.4 percent in 2012-13 as a result of the carbon tax, according to the Australian Food and Grocery Council (AFGC).
Analysts believe that close to 4 million iPhone 4S devices were sold around the world over the weekend, predicting the new smartphone broke the existing record for the number of Apple phones sold in a first weekend.
Hamish Anderson blogs about new cyber threats every business needs to be aware of.
“Smishing is the use of SMS and bogus phone calls to dupe a recipient into providing personal information to a hacker – akin to a phishing scam.”
Matthew Johnson blogs about improving your email marketing.
“Don’t trick people into opening your emails. Be truthful about what’s inside. Set readers up for a positive experience as this will help your open rates.”
Innovation Minister Kim Carr has announced a team of small business and industry experts will oversee the new R&D Tax Incentive and advise the government about its performance.
Lady Danielle Di-Masi blogs about the six questions you should ask yourself before entering into any conflict, discussion or any interaction
“It’s so easy to want to make everything right, fix people, fix situations but you sometimes have to step back and say ‘this isn’t mine to fix.'”
Had a busy week and missed what’s been happening in the business world? Don’t worry, we’ve wrapped up the most important news of the week for you.
The iPhone 4S officially launched in Australia this morning, with Optus celebrating by detailing reduced handset repayments on its $59 cap.
Catriona Pollard blogs about making the most of your relationship with a PR agency.
“Effective management of this relationship and an understanding of the activities & capabilities of your agency results in a happier agency & higher ROI.”
Unemployment made a surprise fall last month, slipping 0.1 percent as the number of people employed in full-time and part-time work jumped.
The Australian Competition and Consumer Commission (ACCC) has the market power of Coles and Woolworths in its sights, warning it will be watching for any “unconscionable conduct” when it comes to negotiating supply arrangements.
New South Wales’ first Small Business Commissioner will tour regional areas of the state this month, to meet with small business owners and operators and learn how she can advocate on their behalf.
Ardnria Seymour has some tips for encouraging better health and well-being in your business.
“By investing in preventative initiatives and focusing on the health and well-being of your employees, organisations can improve productivity and the bottom line profitability…”
“It’s been a difficult debate but the debate is now concluded,” Prime Minister Julia Gillard said yesterday as the climate change bills were passed in the lower house of Parliament.
Julian Smith blogs about ensuring your business gets the attention it deserves online.
“Did you know that you have just ten seconds to grab someone’s attention with your website? That’s the amount of time psychologists estimate it takes a consumer to form an impression of a website, and decide whether they’re going to stick around, or go to the next result in their Google search.”
Check out what’s in the October issue of Dynamic Business magazine, on sale in newsagents now!
99designs, new entrant to the Australian crowdsourcing market and Dynamic Business October cover star, has today announced the establishment of a $99,999 fund for design students to celebrate its 99,999th Design Contest.
eBay has addressed a growing local trend to browse and buy fashion goods online by launching a new online store today, which will give consumers 24/7 access to new in-season and sale clothing, shoes and accessories from Australian and international fashion brands.