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Does your marketing strategy capture and engage the educated buyers of today?

In a guest post for Dynamic Business, EMC’s Mark Oakey urges small businesses to adopt a sustainable approach to IT.

Your Friday Entrepreneur Fix this week features Ghazaleh Lyari, the entrepreneur behind Ghermez Cupcakes.

A national product safety program has seen over 95,000 unsafe products recalled or removed from sale in just six months, and 100 retailers issued with warnings.

Fujitsu has detailed a free trial program for its cloud services, designed to give independent software vendors (ISVs) and SMEs the opportunity to see if the cloud will work for their business before being locked into a contract.

Telstra is set to offer Navman’s Wireless GPS fleet management solutions to business customers, after signing a strategic partnership with the navigation company.

Understanding influence is the key to getting ahead in the workplace, a new study has found, with more men than women reporting feeling their contributions are valued in a way that positively affects their careers.

Catriona Pollard has some tips for building a successful business Facebook page.

“A Facebook page is a great tool for engaging with current and prospective customers. It’s so ingrained in the lives of people young and old & it’s not going away any time soon…”

Wesfarmers has released its sales results for the first quarter of 2012 financial year, reporting sales growth in its food and liquor, hardware and office supplies businesses but warning the next quarter won’t be easy.

Shelly Park was named the 2011 Telstra Victorian Business Woman of the Year at an awards ceremony earlier this week, amongst a finalist pool of enviably talented women.

The Gillard Government’s research and development tax incentive could allow thousands of small businesses to innovate and boost business operations.

Local employees are increasingly unhappy at work due to stifled creativity and inflexibility, a new report on the Australian workforce has found.

In this case study, Zintel’s Kim Irvine looks at how a call recording service helped Moving Angels owner Jane Korn keep better track of her staff as her small business grew.

Muffin Break has teamed up with Channel Nine’s Today Show to give aspiring filmmakers the opportunity to produce their own Muffin Break TV advertisement and win over $35,000 in cash and prizes.

Adrian Briscoe looks at the many reasons to update your information management strategy.

“A reliable information management strategy can both maximise accessibility and minimise risk, reducing potential headaches as businesses of all sizes face compliance, security and legal business requirements.”

Workplace experts have put out a warning call to local jobs service providers to prepare for a contraction of the employment market.

New Australian start-up Sweet Business Deals has developed a B2B daily deals aggregator, designed to deliver the best group buying deals to SMEs in just one place.

LinkedIn has detailed its Talent Pipeline, a new feature designed for recruiters looking to better manage their talent leads.

A staggering 85 percent of Australian businesses are at risk of being tainted by bribery and corruption because they don’t have mechanisms in place to prevent it. Do you know how to implement the framework that will protect your business against illegal behaviours?

Entrepreneurs are being invited to pitch their business ideas at Startup Weekend Melbourne, for the chance to win mentoring and a share in a $300 million fund from two venture capital funds on the hunt for Australia’s next top business.