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While much of the online advice focus is on social media networks such as Twitter and Facebook, it’s just as important for SMEs to start thinking about YouTube. Here’s a look at the simple ways to get filming.
As we head towards the end of the first month of the year, all SMEs should have their social media strategy in place for 2013. If not, now is a great opportunity to think about what your core message is and how to promote this through social media activities.
Eligible businesses in the social and community sector would have received their first pay rise in December 2012 after the government’s ‘top up’ of employee wages.
You’re on LinkedIn. You have a Facebook page and Twitter account. That’s great. Why not take the next step and consider marketing your business on Instagram? It’s a fun and easy way to connect with customers and personalise your business.
With more and more data being created every second, it’s not going to be long before we run out of space, or we see our hard drives break down due to over capacity. But scientists at the EMBL-European Bioinformatics Institute have discovered a new way to store information using DNA.
Australia’s growing rate of obesity was weighing heavily – pun intended – on Sharon Thurin’s mind in 2005. After a sleepless night grappling with the issue, the mother of three decided to do something about it and started Slim Secrets.
From measuring success to costs and services, here’s what you need to know before turning to a public relations firm.
The days of leaving your staff to do the work whilst you have a power lunch are over. Listening to employees is the new shouting at them. How else would you get the best out of Gen Y, who treat authority with the same sort of disdain as the rest of us treat a bad smell?
If you run a business, chances are you’re using at least one MYOB product. We sat down with the software giant’s CEO before Christmas to discuss small business trends for 2013 and to find out what the company can do to make your life easier.
Don’t let a small mistake give you big problems. Here are four missteps that can quickly sabotage your well-crafted boomer and senior marketing campaign.
An open mind and a willingness to learn from mistakes can be all that stand between glorious comeback and utter collapse.
While you may think that getting an extra side at your favourite restaurant or a loyalty gift voucher for your regular spa is great customer service, here are the stories of the best of the best.
For most organisations that try to scale but fail, the bottleneck is usually the person at the top: the founder/owner or CEO.
Do you feel like you have stalled or reached your limit? Here are three ways to break through and get things moving onward and upward.
Sue Barrett shares her research on the 12 sales trends that businesses should expect to see this year including thinking about corporate responsibility and looking after the customer experience.
The tech giant is known for being a great place to work. Here’s how you can make your office more like Google.
Having a public holiday so soon after Christmas may feel like a treat but perhaps it could be best spent catching up on those things you keep putting aside. Here are four activities to keep you busy, and on top of things, this public holiday.
Are you involved in a family business? Read on for the pitfalls you need to avoid when organising the business inheritance.
Entries close soon for the University of New England’s Pitch21 competition which will award the winner $21,000 towards their MBA.
While you might not think that Lance Armstrong is a good business model after last week’s final confession, there are some lessons that business owners can take away from his example. Read on for what you should, and should not do in business.
