While you may think that getting an extra side at your favourite restaurant or a loyalty gift voucher for your regular spa is great customer service, here are the stories of the best of the best.
It doesn’t take much to offer great service to your customers, and it always pays in loyalty. However here are the stories of companies that have gone above and beyond for their customers– perhaps there’s some lessons for your business. Sadly, none of these are Australian companies, so it seems that we as a customer serving nation, need to lift our game.
Lego
Losing or breaking your Christmas present soon after receiving it was always the fear of every child, and for one little boy it was a reality. Luka Apps of Wiltshire, England, lost part of his Lego set, bought with the money he received at Christmas, when he went shopping with his father.
Luka emailed Lego to explain the situation and, amazingly received not only a spectacular response, but a replacement piece AND added extras.
Sainsbury’s
Children do say the darndest things, and when big companies respond, it’s even more amazing. One little girl wrote to Sainsbury’s explaining that their tiger bread should be renamed ‘giraffe bread’ as the pattern on the loaves more resembled giraffes. Funnily enough, they agreed and have now renamed their tiger bread.
Zappos shoes
A quick search for this American online shoe company reveals plenty of stories of people blown away by their amazing customer service, something which the company prides itself on. Stories range from people receiving flowers after explaining personal situations to customer service operators staying for hours on the phone to customers who clearly just wanted someone to talk to.
Morton’s Steakhouse
This is another incredible story, and a lesson for those businesses not yet on Twitter. Author Peter Shankman had had a busy day and was going to be flying over dinner. He jokingly tweeted that Morton’s meet him with a steak when he arrived at his destination. Crazily enough, they did. They’d found out where he was flying to, when he’d arrive and had a special delivery of a steak and sides waiting at the gate. The social media response to this was worth the cost of a free meal for Morton’s.
