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I’m surprised that despite evidence bloggers bring customers to business, sometimes swarms of them, companies are still not engaging their services. A bloggers audience is loyal, targeted and engaged. Let me tell you about the night Jo Whitton, who blogs at Quirky Cooking, played a practical joke on her friend who had just gone to […]
Today, over 20 small business association leaders are convening at Parliament House to make their case for the adoption of the hotly debated effects test into Australian competition law. Put simply, the effects test, proposed by the Harper competition review, seeks to amend section 46 of the Competition and Consumer Act by targeting business behaviour that […]
Once upon a time you were extremely passionate about your dreams, and you chose to be amongst those who left no stones unturned when it came to shaping your dreams into a reality. Well, great job you did there. But, now what? Are you contemplating your decision of taking this path for you? Have you […]
I’ve received several emails via LinkedIn over the years from newly self-published authors who want me to buy their books. If you’re one of these authors, I applaud you for taking that important step toward self-promotion. But now I’m going to tell you why I—and probably most of the people you sent that email to—never […]
Getting your business into social media is tricky, but it is a way to access a much broader audience. Many people use social media as their main access point to the rest of the internet. If you’re not promoting yourself there you may not be found easily. The tricky part is not to get overwhelmed. […]
I read a lot, whether it’s a column online, an op-ed in the Sunday paper or a good book, I have always enjoyed reading. It’s interesting to see what captures an audience though, and what collaboration of words seems to disappear into the vast empty cyber space with no more than 2-3 ‘likes’. It can […]
Have you ever worked with someone who drained you of energy, undermined your confidence or caused you to feel anxious about the standard of you work? Have you worked with an aggressive, volatile or generally unpredictable colleague whose behaviour led to people ‘tip toeing’ around them? If you have, you no doubt appreciate the impact […]
Business owners can be cautious thinkers, looking out for every possible roadblock their business may encounter. It is a both a blessing and a curse, as there are situations when it can serve a business owner well and other times, being ultra conservative can be a hindrance. Being over cautious is often the case when it comes […]
Daniel Hakim feels fortunate to have had a wealth of opportunities and experiences through a personal network of family and friends. He understands how enriching it is for any professional to be surrounded by the right support, knowledge and resources to accomplish their ambitions. From here came his simple, yet unique idea for Cub Network. […]
Location, location, location. While once the buzzword for retailers, today traditional bricks and mortar retailers face increasing pressure from online businesses. Fuelled by consumers reliance on smartphones, tablets and social media, consumers buying and research habits have been driven online with e-commerce sales expected to top $10 billion in Australia in 2015. Retailers, like their […]
The benefits of collaboration within the enterprise are almost limitless. According to a 2014 Deloitte report commissioned by Google Australia, businesses with collaboration at their core are worth an estimated A$46 billion per year to the Australian economy. Moreover, the study also uncovered the massive potential for companies to inject an additional A$9.3 billion in […]
New security breaches are uncovered almost daily – any one of which can jeopardise your company, place your intellectual property at risk, and cause damage to your company’s bottom line and reputation. Cyber criminals are increasingly aggressive, well-funded and persistent, and these days, no company can ever be completely safe from the most determined attackers. […]
Equipped with the company laptop, wifi dongle and remote network access – working from home (WFH) was once considered a special arrangement of convenience or necessity. Now, we are no longer at the mercy of the IT department’s bureaucracy with a handful of accessible technologies we treat as a given. Comprised of home wifi, laptops, […]
“You must spend money to make money”, said Titus Plautus, a Roman playwright from the BC era. This quote that has stood the test of time probably rings truer to those marketing their products or services. For startups trying to grow their business, this is a paradoxical situation. While technology and social media has enabled […]
From and early age, Greg Moshal has always been involved in small business. With his beginnings in a family venture to owning his own, the struggles of obtaining finance to start and grow a business became an all too familiar story. Speaking of his own experience starting and running a business, Greg told Dynamic Business […]
The majority of small to medium sized businesses (SMEs) are not sale ready to take advantage of maximising the sale price when they sell. Approximately 50 per cent of businesses that have sought advice are not in a position to do so. In 2014 middle market mergers and acquisitions increased by 21 per cent according […]
Caught in a common predicament, many of us find themselves motivated by the idea of pursuing a business opportunity but quickly recoil with apprehension. A perceived lack of knowledge, experience, or fears of deviating from a career trajectory are just a few of the things holding us back. The ‘ball and chain’ of entrepreneurialism perhaps. […]
Small businesses are the heart of the Australian economy, but how do they compete with the big end of town? The big end of town is big businesses that have been successful for a reason and have learnt not only from peers, but also their mistakes. To rise amongst the over two million businesses operating […]
The Role of Technology in Business Business technology used to be simple in its infrastructure, yet required high levels of maintenance. For example, a fax machine answered only one particular need, was costly to maintain and required physical archiving. As such, IT was never critical to business operations but was a cog to keep the […]
As cloud computing gains in popularity seemingly every day, it’s our natural tendency to look toward the future for where the technology might be headed. The growth of the cloud has largely been due to the benefits it provides as well as the relative ease with which organisations are able to implement it. It’s clear […]
