Digital
Specialist advisers can now apply for grants from the Federal Government to help small business employers in metropolitan and regional areas take advantage of digital opportunities. As part of its Australian Small Business Advisory Services (ASBAS) program, the Federal Government will invest up to $18.02million over three years on the provision of low cost, high […]
Amazon’s recent Australian launch received a lukewarm reception, with average prices and faster shipping being the only apparent selling points. What you can’t see though is that their competitive advantage is behind-the-scenes of its website. Amazon embraces testing and experimentation, otherwise known as Conversion Rate Optimisation (CRO). Amazon succeeds where other online retailers fail because […]
High-profile entrepreneur Mark Bouris will head up a taskforce established by the Federal Government to encourage small businesses to adopt digital technologies that will streamline their operations. Bouris will be joined on the Small Business Digital Taskforce by Spiro Pappas (Executive General Manager of Global Institutional Banking at NAB), Pip Marlow (former MD, Microsoft Australia), […]
Businesses that fail to digitise risk eroding brand reputation and customer loyalty, according to research by e-signature provider DocuSign. The study, Digitise or die: Australia’s digital expectations, involved a survey of 1000 employed customers plus more than 100 senior decision makers across various business departments. Key findings included Four in five (80%) consumers view a […]
Although change is not without its challenges, business leaders cannot afford to bury their heads in the sand as technology advances at an exponential rate – to do so means certain doom. This was the key takeaway message from Telstra’s recent Future of Business roundtable, which drew together leading futurist Ross Dawson as well past […]
There has been talk of a fourth industrial revolution for a while now. I believe it is well and truly here. The physical, biological and digital worlds are being brought closer than ever before by new technologies such as the Internet of Things, artificial intelligence, advanced data analytics and mixed reality. In turn, the way […]
The latest generation of office automation devices from Canon are designed to help businesses significantly reduce the cost of the document production while delivering on their digital transformation strategies, according to Peter Brittliff, Senior Manager Product at Canon. Brittliff said the four colour A3 multifunctional devices in the imageRUNNER ADVANCE C5500i Series reduce the burden […]
Surge periods are normal part of any business activity, especially as customer demand peaks around a range of common annual events such as Easter, which is just around the corner. Over the past few years businesses have seen about 50-60% increase in support volume over the holiday period, but despite being aware that businesses are […]
Information technologies are accelerating at an exponential rate, ushering in the fourth industrial revolution. This is a digital revolution and the pace of change is unprecedented. This revolution incorporates machine learning (think parallel processing and neural networks) and the concept of self-assembly or self-programmability. As technologies continue to advance, they accelerate the progress of other […]
The number of SME operators who believe the sharing economy is having a positive impact on their business far outnumber those who believe it is detrimental, according to cloud accounting provider MYOB Over 1000 SME operators from across Australia were survey for the bi-annual MYOB Business Monitor, which found that the franchise sector was the […]
Organisations planning to streamline workflows by using a digital document management system need to ensure staff are consulted throughout the deployment process. Regular communication about the new technology and its impact on jobs will ensure staff embrace rather than resist the changes. Staff consultation Digital document management systems sit at the heart of an organisation’s workflows. […]
Are you planning on rebranding your SME this year? Or maybe you’re just looking to give your website a a facelift. Either way, the ever-changing landscape of domain names is rich with opportunities to boost business. Are you keeping up with the latest trends? If not, here are three you should know about. 1. New gTLDs ICANN (that’s the Internet Corporation for […]
As 2017 begins, the marketing industry in Australia once again has proved – perhaps more so than many others – that it shifts year-to-year, season-to-season, and even minute-to-minute. Last year brought many changes and new trends to the marketing landscape with permanent changes to the way marketers operate. This year, we will see a new era […]
Adopting new technologies in a business is critical to drive digital transformation. However, 48% of Australian business owners are still reluctant to adopt new digital technologies due to a lack of understanding of how it works and the potential benefits. If businesses want to maximise their potential, a coherent, strong and concise digital strategy should […]
Hardly a week goes by without news of automation displacing humans from the workforce. Automation is a disruptive force that is transforming every industry, raising questions about the work that people do and the future relationship between man and machine. The recent study, ‘The Future of Businesses and Jobs in Asia Pacific’s Digital Economy’, highlights […]
Imagine having complete visibility across your business to quantify exactly how and where resources are being used, so you are always ready to seize new opportunities. In an age of data, this is not wishful thinking. We already have all the information. We just need to understand it. Translating Raw Data The raw data exists, […]
Looking back at 2016, we saw the widespread adoption of a new mindset by many corporates: an acceptance of the inevitability of digital transformation and the significant impact it is set to have in all industries. As this transformation continues, the adoption of new, more interactive technologies is set to reshape the way organisations interact with their […]
Digital transformation is the core focus of the Federal Government’s $1.1 billion National Innovation and Science Agenda, the aim of which is to ‘drive smart ideas that create business growth, local jobs and global success’. According to Jean-Baptiste Adet, Director of Customer Experience Management at OpenText Corp, an EIM (Enterprise Information Management) solutions provider, the […]
Marketing is absolutely critical to the success of any commercial enterprise, but it’s not always obvious what a business’s best marketing move will be. In the case of businesses with mobile apps or mobile websites, the ‘rules’ of marketing can seem hazy, leading some to fall into common marketing traps. Although they’re common, these traps aren’t […]
Businesses were promised a ‘paperless office’ as far back as the late 1970s but we are still waiting for that utopia to materialise. In the meantime, many businesses are doing their part to reduce the amount of paper flying around the office. This includes communicating via email wherever possible and reducing the amount of printing […]
