Paula Ward

1 Posts

Paula Ward is the founder and the director of Know The Game,a consultancy focused on enabling people to know enough about Australian sports so they can confidently engage and network with senior executive, colleagues and clients. To stay across the latest sporting news, subscribe to Paula's free e-newsletter From the Sidelines

Are Olympians a good investment for your business?

They’re young, talented and often beautiful. They’re inspiring, high performing and driven. They promote a healthy lifestyle and present as an aspirational figure. They’re a great investment. They’re an ideal opportunity for brand alignment. Or, are they?

Paula Ward

Author

August 2, 2012

DB Brand Accounts

DB Brand Account

Seven loyalty program types: Pick the perfect fit

Discover the seven primary types of loyalty programs and learn how to select the ideal one for your brand.

Marcus Marius

October 30, 2024

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DB Brand Account

How to save on international business calling: 5 practical tips

When you’re traveling for business, making international calls can quickly add up. But with a few smart strategies, you can stay connected without blowing your budget. Many business travelers unknowingly overspend on roaming fees and international call charges. The good news is that by using tools like mobile apps, local SIM cards, and international top-up […]