Oops… my business made a pricing mistake

Summary

In my recent article, How to work out what price to charge, I discussed how pricing is one of the most crucial decisions business owners and managers must make, while touching on the eight rules for pricing effectively… But what happens when you get pricing wrong and how do you recover from pricing mistakes? In this […]

Tags: Byronvale Advisors, Discounting, Price, price to charge, Pricing, pricing mistakes, pricing paradox, pricing rules