Prochaska’s stages of change model
Many would say big deal but as business people this model reflects the buying process that your customers go through before making a purchase. They move from not even considering your product, to thinking they ‘should’ get it, to ‘going to’ to get it and then finally they act and make the purchase form you, whereby they maintain their new behaviour using your product.
So what does this have to do with leading a balanced life . . .
Simple . . . the majority of business owners and senior managers are either in pre-contemplation stage – not considering it at all or thinking they ‘should’ do something. FYI – if the majority of business owners and managers were not in these stages but rather action or motivation then we would not have:
- Pressure on our hospitals with sick people;
- An obesity epidemic;
- World domination in fat kids; and
- A population so unfriendly and unhappy!
As living people we are making the world for our kids and our grand kids. And if you don’t give a stuff about the rest of the world then consider our country, your state or even just your community! The unhealthy choices we are making will have a direct impact on where future government money is needed not to mention your personal health.
Stop being so selfish . . . make a decision to today to make healthy choices.
- Eat fruit.
- Reduce the fried food.
- Go to bed at a reasonable hour & get 8 hours sleep.
- Exercise – just walk!
Don’t make a commitment to me or Dynamic Business that you will do something. Make a commitment to your family and loved ones . . . they will thank you! As will future Aussies!
