Tag: Social Media

Critics claim that Facebook ads don’t really work. Now Facebook is fighting back with data – but don’t believe everything you read.

Although there are a number of pros and cons with the use of any social media platform in business, not considering Twitter as an opportunity could be a big negative. Here’s a look at eight ways using Twitter could help your business.

There’s no magic formula for how to use Twitter to promote your business. But here are a few things to try.

These tips and inexpensive tools can help streamline your efforts across multiple social media sites.

Do you want to promote your social media sites and gain new followers? Then you need to tell more people about your social media pages and make it easy for them to find you, and this means promoting your presence outside of the social media sphere.

SMBs are continuing to up their level of investment in social media, but many are failing to measure the return on this investment, according to new research.

Consumers have short attention spans these days, and it’s little wonder given their constant bombardment with messages. This can make it hard to have your marketing message heard on social media, so here are three ideas to get some traction.

Joe Fernandez launched Klout the old-fashioned way: sleeping on couches, abandoning friends, and risking his life’s savings. Piece of cake.

Popular URL shortening service bitly examines the peak times to post to Facebook, Twitter and Tumblr.

Social media is a powerful marketing tool for SMBs, and Twitter is one of the most commonly used platforms as it’s an easy and effective way to raise awareness of your business and engage with customers. But what do you do if someone complains about your business on Twitter? Here’s some expert advice.