Tag: Facebook

What social media platform is best for your business? Go all-out on all of them? Focus on one or two? Paid or organic approach? Let’s talk…

Bing is currently the second most used search engine in Australia – although it only has 3.6% of the market share while Google holds 95%.

Facebook and Google took Australian media head-on in a Senate inquiry by Australia’s competition watchdog on Friday, 22nd January. The Australian Competition and Consumer Commission (ACCC) pushed for a new Bill to be passed to force the tech giants to pay news publishers for their content, including any links and snippets hosted on their platforms. […]

The final version of Australia’s “world first” news media bargaining code, which requires Google and Facebook to pay for news content, was introduced into Parliament on Wednesday. “This is a huge reform. This is a world first, and the world is watching what happens here in Australia. But our legislation will help ensure that the […]

 Facebook’s Small Business Grants Programme is offering USD $100 million in cash grants and ad credits to small businesses. Up to 30,000 eligible small businesses in over 30 countries may receive a grant. Eligible businesses must: Be a for-profit company Have between 2 and 50 employees as of 1 January 2020 Have been in business […]

Facebook is threatening to ban news from being shared on its platforms in Australia, due to a new regulatory code that would force themselves and Google to pay news publishers for content. The mandatory news code being introduced has been supported by major media companies including Nine Entertainment, News Corp Australia and Guardian Australia, looking […]

Today in business, social media cannot be ignored. Most of your customers are likely to be active social media users on at least one platform… so if you’re not reachable online in a social way, you could be missing out. When used strategically, social media can be highly effective in building brand loyalty and driving […]

By Luke McNeal, Director, Workplace by Facebook A successful business is a business that gets the most out of its prized assets – its people. As a result, productivity is a primary focus for any leader of a business, large or small. With 77% of companies believing email is now an ineffective form of communication and 45% of employees […]

Byline: Robert Tadros, CEO and founder of Impressive Digital News that Facebook is changing its algorithms to favour users’ friends posts over businesses caused many organisations to rethink the platform as a marketing tool. My advice is not to change the channel: these tweaks are worth getting to know so you can maximise your spend […]

More and more small businesses are growing their brands using online platforms and building presence, following and revenue. The power of social media was something not missed by these three small businesses in Victoria, who have been capitalising on the commercial opportunities that Facebook, Instagram, Twitter and other social media platforms provide. Bendigo Brittle, Peggy […]