Tag: Design

Victorian businesses are being encouraged to boost their revenue using innovative design factors, with Design Victoria launching a new guide this week.

Consumers are faced with an ever-increasing variety of choice of where to shop. What makes a customer choose to shop in your store over another?

Developing an effective website for your business can be a complex task. While it’s tempting to focus on creating engaging copy and funky visuals, there are a number of other factors that can have a major impact on its success.

When it came to setting up her own home office after moving from Sweden to Australia, Kristina Karlsson, from kikki.K, was quick to realise the lack of stylish home and office products that Australian retail had to offer. From there, Karlsson designed her first retail range, and the beginnings of kikki.K. With no business experience, let alone […]

John Bilmon on P.T.W. Architects Exporting since the mid-1980s, P.T.W. Architects’ key markets include China, the Middle East and New Zealand. Established in 1889 (as Peddle, Thorp & Walker), a milestone in PTW Architects’ export journey occurred 100 years later, when, along with Hua Yi Designing Consultants, the company won an international design competition for […]

Here’s a checklist of inspiration for aspiring exporters. Our collection of 50 favourite export case studies shows that there is no magic ingredient to making it on the world stage, but it certainly helps to get the basics right. Tim Possingham on Pfitzner Performance Gearboxes Exporting since: 2003 Key markets: US, Europe, New Zealand, China, Japan, […]

Here’s a checklist of inspiration for aspiring exporters. Our collection of 50 favourite export case studies shows that there is no magic ingredient to making it on the world stage, but it certainly helps to get the basics right. Woodhead Exporting since: 1986 Key markets: China, Singapore, India, Thailand, Middle East, Vietnam, Sri Lanka, the Maldives. […]

Creative product packaging may be all you need to stand out on the shelf. But coming up with a product package design that screams ‘Buy me!’ isn’t simple. Mia Klitsas tells us how innovative packaging made Moxie a success. In the retail world, the general rule is: create a product, then package it. But when […]