Tag: Customers

Today’s savvy marketers are combining offline and online real-time behaviour information to produce a customer profile that is higher in accuracy.

Forget the 12 Days of Christmas, Alicia Beachley sets out the 12 top things business owners should do before the end of the year.

“Get a list started so you’re not walking back into the office in January saying, ‘What did I have to do again?'”

In just 12 tips, Greg Charlwood of Bibby Financial Services will show you how to improve your business over the festive season so you’ll be ready to succeed in 2012.

One of Australia’s leading online retailers has declared that bricks-and-mortar stores have lost the price war and should stop complaining and move on if they wish to keep their customer base.

More bad news for businesses has been spelt out today, with the Westpac-Melbourne Institute Index of Consumer Sentiment for August falling to levels not seen since May 2009.

Everybody has their own preferences: speaking to a sales person, or doing their own internet research about a product? Customers are always going to have a preference about how they would like to contact a business. Some may like to fill in a form on a website and others may like to pick up the phone and call.

Getting started in business is tough. Winning the confidence of your customer and essentially creating a brand that positions you as a reliable supplier is where we all aspire to be. But once the hard work is done, the rest is not so difficult.

Each Friday, you can now look forward to Dynamic Business bringing you a must-read interview with a well-known or up-and-coming Australian entrepreneur.

Your Friday Entrepreneur Fix this week features Will Young, the man behind cult coffee brand, Campos.

We’re sure you’ve heard this before, but you really can’t be everything to everyone. This is particularly true for small businesses.

Security technology specialists Swann Communications have released a new surveillance digital video recorder to make it easier for business owners to install a monitoring system. But what are the legal and ethical implications?