Through brand storytelling, a business can communicate directly to its target audience with stories told through website copy, blogs, online articles, emails and social media – so you’ll want to get it right. Here some important do’s and don’ts when telling the story of your business.
The secret to better time management is more simple than you ever imagined – we can’t manage our time as we all have the same number of hours in a day. What we can do is manage ourselves within the time. Now, here are some ideas for how to make better use of the hours available to you.
If someone is proclaiming they are an expert in their field, more often than not, they’re telling fibs. Here’s a look at the kind of specialists you can put your trust in, and spend your dollars on.
It’s happening in retail stores across Australia. One in four shoppers use their smartphones to check for the best online price, and even buy online, while in-store. Termed showrooming, 56 percent of shoppers in the US are predicted to partake during the Christmas shopping season, intensifying price competition. But there is a silver lining…
Data sovereignty pertains to data storing, sending and processing restrictions outside national borders. Legally termed as “trans-border data flow” data sovereignty still remains to be one of the top concerns of SMBs hindering them to move their business to the cloud.
Office technology is moving faster than its decomposition rate, with electronic waste (eWaste) rising to three times the normal rate of household rubbish. So what can small business owners do to be socially responsible and ensure that their business is reducing their carbon footprint
In between connecting with our families and sharing photos, we are also using social media to look for good deals and quality conversation from our favourite businesses.
You don’t have to trick Google into ranking your website higher. The truth is that you can play by the rules, and rank higher, using these simple SEO steps.
SEO (search engine optimisation) terminology can be perplexing, especially when you’re new to internet marketing. And as SEO continues to grow and be refined, so does the terminology associated with it. Here’s a look at just what some of the most common terms mean.
Don’t worry, you’re not alone: It can be incredibly difficult to keep an online audience engaged and interested for an extended period of time. These tips will help you manage it.
