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After two years of COVID fatigue, many business owners have been pushed past their limit. We’re all feeling it, personally and professionally.

Many were looking forward to a fresh start in 2022 but the pandemic had other plans, leaving business owners struggling to juggle staff shortages and more red tape with new COVID protocols. 

Some industries have been hit harder than others and somehow, we need to find a way to push forward and turn this into an opportunity to continue to evolve and grow. At a time when innovation and energy have never been so important, how are you showing up for your business? Do you need to boost your motivation and reconnect with your own business?

Here are 5 tips to get your mojo back in 2022 and re-discover the great reasons why you went into business for yourself in the first place:

  1. Clear your head. The Christmas break wasn’t necessarily the total reset many of us were hoping for. In order to boost productivity and do your best work, you must clear your mind and do something completely unrelated to your work. 

For me, exercise is the answer but it’s different for everyone. The key is to find something that you love that allows you to be alone and in the moment, where you can block out external noise. 

As small business owners, we feel like we can never really switch off, but it might just be half an hour every morning or a few hours every month. What is it costing you not to? 

  1. Get organised. If your space and mind is cluttered, your ability to focus is restricted and there is no time or headspace for creativity or thinking ahead. Are you feeling organised or are you constantly playing catch up? Being organised will make you a better, more efficient businessperson.  

Find organisational tools that work for you. Put regular time aside to tackle admin so it doesn’t build up. And delegate!

  1. Do a deep dive. One way to reinvigorate things is to do a deep delve into each area of your business and see what is happening. We often lose touch with the nitty-gritty of some parts of operations and this haziness can create a sense that things are worse than they are (or perhaps, better). You don’t have to do this all at once. Take a week or so to look into the details of different parts and reconnect yourself with your business at a deeper level. 
  1. Find new opportunities. To find new opportunities you must listen to your customers, look at your competitors and look at current industry trends. And don’t be afraid to pivot from your original business strategy.  

For example, at our gyms, we recently added a Reformer Pilates offering – a big leap, but we needed to respond to the consumer shift towards wellness. 

Do a check-in with your employees/managers and also your customers. They know your company, your products, and your weaknesses and can give you the knowledge and feedback you need to help freshen things up. Ensuring they feel comfortable putting forward their feedback and ideas is important.

  1. Completely shake things up. Sometimes big change is necessary for small business growth and/or your happiness. Smart people recognise the need for change early and embrace it. It might be time to shake up things within your business, or it might be time for a total career pivot. Whatever it is… if it’s not working it’s time to make a change.  

From changing your goals to breaking out of your comfort zone – you’d be surprised how taking a calculated risk can boost your business confidence and bring back some motivation. 

If there has been an opportunity that has been knocking on your door that you’ve been wanting to take the plunge with, is it finally time? Many new franchisees I speak to have been feeling stuck in their careers for some time and are looking to shake up their current lifestyle. 

If you feel like you’ve lost your business mojo, remember that this happens to all of us from time to time. Once you recognise why you’re stuck, it’s easier to find a way out and get your mindset back on track – ready to tackle what comes next with confidence. 

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John Pirlo

John Pirlo

John Pirlo has spent more than 25 years in the health and fitness industry and is an avid campaigner for the importance and benefits of movement. He is the founder of the Ninja Parc obstacle course franchise and owns multiple Genesis Health + Fitness clubs. He opened 10 clubs in the space of five years.

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