Jaysen Du Plessis

Jaysen Du Plessis

Jaysen Du Plessis

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Jaysen is the Head of The Great Australian Survey. The Great Survey Sites are leaders in the collection of detailed demographic, lifestyle and purchasing data of consumers in Australia, New Zealand and the United Kingdom. This information provides advertisers, marketers and researchers with the ability to deliver highly targeted and efficient direct-to-consumer marketing communications.

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Top tips for effective EDM

While the marketing industry might be debating whether platforms like Facebook are pushing email marketing out of the picture, there is still a place for well constructed and targeted emails in businesses’ 2011 marketing plans.

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