Is social media all it’s cracked up to be?

By Anna Cairo · 21 February 2013 · Locked

Is social media all it’s cracked up to be?

The Dark Side of Social Media: Is It Worth the Hype?

Small businesses are being sold a dream, but is social media really the key to success? Find out what the experts have to say about the true benefits and drawbacks of social media marketing.

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Summary

SMEs are constantly being encouraged to set up social media platforms for their business, so it’s easy to get caught up in the hype. But is social media all it’s cracked up to be?

Tags: choosing the right platform, is social media all it's cracked up to be, Social Media, social media failings, social media fails, social technology