Home topics small-business-resources social-media-strategy-social-media Small Business Strategy Small Business Why small businesses need general managers Kiel Van Daal January 12, 2018 As anyone who starts a business will tell you, the time and effort required to move from startup to sustainable small business is intense and as a founder you’re always juggling roles and priorities. In this process. you also usually work out where your time is best spent and the need for delegation in order to avoid burnout. Overcoming the need for controlling every area of your business is an important step for any founder who wants to see their business scale. From my experience as a co-founder of a business that has successfully made it past the startup phase, I believe finding someone who can fill a senior management role, thus allowing you to focus on the expertise you bring to the business, is key to long-term growth. Here are a few reasons why… Moving from start-up to sustainable small business Finding the right person means identifying areas within your business where there are opportunities for growth. An experienced General Manager should bring a different skill set to your organisation and will use this to build the frameworks and support systems that are crucial for a business to flourish and have longevity. Their experience and knowledge will help build a stronger foundation for your business. Ensure a strong company culture In the rush of building a business and delivering great results for your clients, trying to also focus