Marketing and advertising are not the same!
By Rick Marton · 15 December 2011 · Locked
By Rick Marton · 15 December 2011 · Locked
Discover the surprising difference between marketing and advertising that could be sabotaging your business. Find out what's really driving your audience'sーコンnections.
Rick Marton defines the difference between marketing and advertising and how it all fits into your brand’s message. “Marketing is the bigger picture which encompasses everything that leaves an impression in the mind of your audience. It may not always be directly under your control.”
Tags: Advertising, Brand, Marketing, Rick Marton, Word Of Mouth