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How to crowdsource anything

The next time you need to get something done, you might want to try appealing to the masses for some help.

Still not sure what “crowdsourcing” actually means? Let me explain it.

According to Wikipedia – itself one of the best examples of the technique – “Crowdsourcing is a distributed problem-solving and production model … problems are broadcast to an unknown group of solvers [“the crowd”] in the form of an open call for solutions.”

Online user forums, particularly for IT and tech support issues, have long served as the go-to place for niche answers; today we also have broad-based question-and-answer platforms like QuoraYahoo Answers and LinkedIn Answers, to name a few. And crowdsourcing has long been used for personal benefit:  improving and improvising upon cooking recipes, sharing diet and exercise regimens, and getting beauty and cosmetic video how-to tips on YouTube, for example.

Now crowdsourcing is creeping further into the business world, with virtually endless applications.

…to read this article in full, visit leading US small business resource, Inc.

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