Scott Wesley blogs about how small businesses can maintain their social media momentum to source the best talent online.
“whatever your approach to social media, understanding the value your business offers will help you manage your online presence more efficiently, by engaging with the behaviours of your audience.”
Yiying Lu designed ‘Lifting a Dreamer’ as a happy e-card to send to friends. But when Twitter bought the image from iStockphoto, it became a global phenomenon. The 20-something graphic designer tells Dynamic Business how talent, timing and a tweet or two came together to change her life.
Servcorp has just launched ‘My Biggest Challenge’; a social media campaign designed to celebrate entrepreneurialism in Australia by publicly recognising the challenges that small business owners face.
For a SMB’s, social networking sites like Facebook can provide a real dilemma. Do you allow your employees access and open a potential Pandora’s Box of problems such as unintended security breaches? Or should you impose a blanket ban and risk losing a valuable channel of communication and collaboration?
40 percent of Australian businesses are successfully winning new customers through social networking activity, according to a new global survey from Regus, with over two-thirds reporting that marketing campaigns are less effective if they don’t feature a social media component.
Part of the study of using LinkedIn (LinkedInology) is being a responsible user. Being such, I feel compelled to clear up some misinformation on the proper usage of LinkedIn.
If you haven’t heard of Crust’s Free Pizza Friday you’ve probably been living under a rock. But either way, this is one impressive business social media story we could all learn a thing or two from. The Crust Pizza CEO tells all.
Social networking software developer GaggleHouse has won an Australian Information Industry Association (AIIA) iAward in the e-Inclusion and e-Community category for its development of 50and, Australia’s first social network dedicated to baby boomers.
The Australian Labor Party is gearing up for an election campaign fought and won through social media, implementing a social networking and community engagement platform, called Campaign iQ.
Social networking is becoming a successful marketing tool, with over 40 percent of Australian businesses using it to gain new business, a new survey has found.
