Social Media
The business benefits of Facebook and Twitter
Eva Maria blogs about the business benefits of logging on to social media.
“Social media gives people the opportunity to combine marketing strategies with networking…”
Tag: Social Media
Legal
Beware legal traps in your end-of-year festivities
Party season is upon us and as we celebrate Christmas and the year’s end, it’s important to bear legal obligations in mind when hosting the all important office Christmas party.
Social Media
Social media policy essential in the workplace
Social media continues to grow, with statistics in Australia showing all platforms increasing. Anna Cairo blogs about why you should consider developing a policy:
“Its emergence has created a vast range of communication opportunities, however, with it comes a blurring of the lines between personal and business communication.”
Starting
Does the good old-fashioned leaflet drop still work?
In these days of social media and eNewsletters, is there still a place for good old-fashioned direct mail through the letterbox? One man says yes.
Social Media
3 social media trends to watch in 2012
Emma Mulquiney blogs about 2011’s gains in social media marketing and what’s in store for 2012.
“… it’s time to start thinking about what 2012 has in store for us. And more specifically, what’s likely to impact our businesses… It’s a really great time to be a socially savvy business!”
News
Staff social media activities threaten business brand
Employers must be mindful of the dangers social media present to their business brand over the Christmas period said law firm People and Culture Strategies.
Social Media
The importance of a Facebook welcome page
Eva Maria blogs about creating a welcome page for your business’ Facebook page.
“Welcome pages, in essence, give you the opportunity to show a piece of your work, or exist as part of your website to drive people to become more interested in what you have to offer.”
Social Media
Interactive social media lessons with the Digital Treasure Hunt team
In a landscape dominated by ineffective Twitter and Facebook pages, a new and very interactive initiative is helping businesses achieve a competitive edge using social media tools.
Social Media
Employers vetting candidates via social media
New research has found more than a quarter of local bosses are using social networking to screen job candidates.
Social Media
Local SMEs weigh up social media ROI, before diving in
Privately held businesses understand the importance of communicating via social media to connect with markets and boost their bottom line, but most are weighing up their return on investment (ROI) before diving in.