The use of social media may have become more prevalent in the workplace, but it’s still creating unease among employees. New research has found over half of Australians are nervous about mixing their personal and professional connections on social media.
A look at the benefits and pitfalls of following your workers’ digital footprints.
A survey of local internet users has given employers reason for concern, with 30 percent reportedly checking Facebook five or more times a day. But a blanket social media ban might not be the right answer for every business.
Bad employee behaviour on social media outside of work hours can be damaging to a business’ brand and reputation. Here’s why every business needs a workplace social media policy.
For businesses, social media is a useful tool for communicating and collaborating with customers, colleagues and new prospects. But it also brings a level of risk to a business – so how are you meant to balance the good and the bad? Here are some tips.
Hamish Anderson blogs about the hidden costs of using social media in your small business.
“Social Media represents a fantastic opportunity and simultaneously a threat to business. The key is how you manage it.”
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