Tag: Sales

Don’t let a small mistake give you big problems. Here are four missteps that can quickly sabotage your well-crafted boomer and senior marketing campaign.

Contrary to popular belief, customers are less interested in price than in these six things.

Growth is not a race. Instead, think strategically about how to create a sustainable growth trajectory.

How do you decide the price of your first big deal without pricing yourself out of business? Here are simple steps to a better negotiating strategy.

Do your teams really know how much resource they are allocating where? Often the answer is no.

SMS is a low-cost, low-entry must-have for micro and small businesses.

Staff who are challenged with clear goals are logically going to be more motivated and satisfied. Learn how to set effective KPIs.

Strategy is a difficult thing for small business. We always believe that we have found the perfect niche in the market and that we will make the most of it. But sales don’t always come as quickly as you hope and you start to spread the service offering to get more customers through the door.

What do empathy, compassion and benevolence have to do with salespeople and leaders? Different studies around the world have confirmed that these are critical qualities of highly successful people, teams, companies and communities. Here’s how training can help you hone these important traits.

Buy-one-get-one-free, free gifts, free samples, vouchers and coupons. Are they old fashioned or do they have a place in today’s sales and marketing strategies?