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#Sales Methods

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How to add values to the sales and marketing process

A bad sales experience can create a mental block against selling in the minds of business owners and their staff, yet every business is dependent on sales. A great step towards creating a successful sales strategy is to review the values you’d like to uphold in the sales function of your business.

Diana du Preez · 2 min
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New age sales: Why the hard sell is outdated

Desperate times call for desperate measures, which is why one expert suspects the ‘hard sell’ is making a comeback in business, despite the fact it’s a well and truly outdated sales method.

Sue Barrett · 2 min