Tag: Opinion

Shareholder buy/sell agreements are the perfect way to ensure your business continues to run smoothly, even when the unexpected occurs.

Having been conditioned to believe that things like ‘7 minute’ abs are possible, who could blame us for expecting to see our ‘brilliant ideas’ to be implemented overnight, and to see results quickly?

Although it’s probably unrealistic to expect to be able to promote and market your business without spending a single cent, effective marketing doesn’t have to cost an arm and a leg.

2015 will see us, as a society, work together more than we ever have in the past. Technology, shifting work ethics and the need to deliver greater good has seen collaborative practises going mainstream.

Part 2 looks at: Getting the format right, how to make content easy to share, measuring your content marketing success, & ways to repurpose, reuse and recycle content.

A good invoice is your first step to making sure you get paid. Issuing an invoice should be the first thing you do after you have supplied your goods or service. Here’s what your invoice should contain…

The lean start-up approach means that when you launch any new business or product you do so based on validated learning, experimentation and frequent releases.

“Back at work(?)” they say, bug eyed, and waiting for you to say something negative. Words to the effect of “Wish I were still on the beach” coupled with a grimace or a strategic eye-roll tend to suffice.

As technologies move on the Technology Hype Cycle, IT leaders have to make the right investment choices and make their companies truly digital. It is only then that they can integrate IT to business objectives.

In order to define ROI from social campaigns, shares and followers are now seen as primary indicators of success, but what exactly drives these? By analysing leading studies and successful campaigns, we find out exactly how brands are increasing their own social shares and inviting new followers.