Tag · 3 stories
#Online Spend
eCommerce ◆
Baby boomers prefer spending cash with local eTailers
As the older generations spends more and more money online, they’re showing a preference to buy Australian, according to new MasterCard research.
Gina Baldassarre · 2 min
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eCommerce ◆
Consumers shopping more on smartphones
Australians are increasingly embracing a sophisticated digital lifestyle, with more than a quarter of consumers now reporting that they use smartphones for online shopping.
Frances Mao · 2 min
eCommerce ◆
Australian online spend to skyrocket, retail urged to shift focus
Small businesses and bricks & mortar retailers are being urged to heed new figures that show Australians will spend over $13.6 billion online this year; with experts advising they focus on engaging customers via multiple channels to build deeper relationships and grab the consumer dollar.
Lorna Brett · 2 min