#Mobile
Employees need to be able to work remotely
Australians are working outside the office more than ever; a recent survey revealed nearly half of all Australian employees work remotely for at least half the week while more than two-thirds work remotely at least one day per week. This means employees are relying on mobile devices, from smartphones and tablets to laptops, to get […]
How SMBs can harness Facebook
How can Facebook help small businesses?
Why working from home can lead to better performance
Organisations need to have more trust in their employees.
Eight must-haves for high revenue ecommerce sites now that Amazon has landed in Australia
Ecommerce is growing rapidly in Australia – with a 14 per cent growth in online purchases in the 2017 financial year[1]. Forrester predicts that a quarter of total retail sales in Asia Pacific will be completed online by 2022[2]. The arrival of Amazon in Australia will most likely accelerate this growth trajectory. How do Australian e-tailers […]
Rural and regional NSW businesses to benefit from $50m phone and data connectivity fund
The NSW Government has pledged to invest ‘at least’ $50 million in improvements to phone and data connectivity in rural and regional areas of the state. The $50m+ Connecting Country Communities fund was announced by Deputy Premier and Minister for Regional NSW John Barilaro, this week. “For people living in regional and remote NSW, poor mobile […]
How User Friendly Is Your Business’s Website?
Offering a great customer experience is essential for any business and isn’t limited to the quality of your products. You could have great products at the lowest prices and still be driving customers into the welcome arms of your competitors with a sucky customer experience. The same applies to the user experience on your website. […]
Build a better mousetrap, be obsessive: Found’s co-founder on the key to challenging Seek
Despite being in the online job market for just one-tenth the time of SEEK, Found has begun nipping at the heels of the incumbent platform. Established by Andrew Joyce and Peter Marchiori in April 2015, the Sydney-based start-up has attracted a total of $4.5 million in funding for its mobile platform, most recently closing a […]
The future of customer engagement is mobile e-commerce: what your brand can do to prepare
As e-commerce continues to evolve, brands need to be innovative in how they engage with mobile customers. With 79% of all online retail sales projected to be completed via smartphones by 2021[1], brands need to deliver more mobile-friendly experiences, as well as find consistent communication channels to remain relevant. Meanwhile, technology is inspiring brands to […]
How travel businesses can take full ownership of – and best utilise – their consumer data
Data is arguably tomorrow’s most valuable resource. It gives us unprecedented access to copious amounts of information and insights, all with the potential to define trends and reshape thinking. It also has the potential to turn every industry on its head by unlocking new efficiencies, new business intelligence, and new ways of working. Unsurprisingly, one […]
From ‘headaches’ to ‘wow’ moments: Buzinga’s MD on growing a ‘cool’ mobile app developer
Named one of Australia’s ten coolest tech companies, two years running, Buzinga App Development was co-founded by Melburnians Graham McCorkill and Logan Merrick to build a mobile app that had failed to attract a technically capable developer. While that particular app has yet to be realised five years on, the start-up’s success is anything but […]
Four modern marketing roads that will lead your business into the millennial heartland
In the marketing and advertising world, younger markets or audiences have always been notoriously difficult to crack. Their loyalty is critical to the future success of any brand, and yet they can be the most resistant to persuasion. And in the case of Millennials, it gets even tougher. Is your business struggling to reach and […]
When the Human and Digital Worlds Converge
In the past 150 years of telephone technology, there are three landmark dates: 1876, when A. G. Bell first shouted, ‘Mr. Watson, come here’ into a mouthpiece; 1984, when Motorola introduced the first mobile phone; and 2007, when smartphones went mainstream. Smartphones had been available prior to 2007, but they were generally considered the instruments […]
Job Seeker platform Found scores $2.5m in capital and recruits new business advisors
Mobile recruitment platform Found has closed its most recent funding round, bringing its total funding to $2.5 million. Red Bull Holden Supercars owner Roland Dane, Dimmi founder Stevan Premutico and MYOB CEO Tim Reed have come on board as investors, with the latter two joining Found’s advisory board. Established by Andrew Joyce and Peter Marchiori […]
How to scale technology as your SMB grows
One of the many challenges you face when running a business is deciding when to invest in technology that helps you grow to the next level. In the beginning your needs are simple, so you may even be able to manage your business with a spreadsheet on your laptop. But at a certain point the […]
Are you making the most of the small screen?
As Australians go about their day – commuting on the bus, train or ferry, or going out for lunch – it’s rare to see them without their heads down, eyes glued to their smartphones. It has become ingrained into our daily behaviour, and has created a new path for businesses to find consumers. For SMEs […]
Mobile app marketing traps SMEs need to avoid
Marketing is absolutely critical to the success of any commercial enterprise, but it’s not always obvious what a business’s best marketing move will be. In the case of businesses with mobile apps or mobile websites, the ‘rules’ of marketing can seem hazy, leading some to fall into common marketing traps. Although they’re common, these traps aren’t […]
The business travel trends taking flight in 2017
Australian businesses are requiring their employees to travel more – and farther afield – than at any time in the past. This is due to increased globalisation and the distance between Australia and the rest of the world, as well as the vast distances between Australian cities. Despite technological advances that make it easier for workers to […]
Managing tomorrow’s workforce today
The days of the ‘traditional’ workforce are becoming a fading memory as SMEs evolve. To operate in a lean and efficient manner, and achieve the agility necessary to navigate treacherous waters, businesses are having to build greater flexibility into their employment models. The evolving dynamics of the modern workforce create challenges and unless human resource and payroll departments adapt, the […]
The Pokémon Go craze: a security risk for SMEs?
Forget politics – the biggest talking point in Australia right now is Pokémon Go. The wildly popular mobile game has seen legions of gamers, including working-age adults, take to the streets to capture virtual monsters. An IT security company told Dynamic Business that if gamers aren’t careful they could fall prey to malware and hackers […]
Three ways to improve team productivity with custom apps
Organisations are increasingly faced with the challenge of integrating technology into their workplace. That said, digitisation presents many innovative ways for businesses to improve their work processes, in ways that are tailored to the specific needs of the organisation. One such technological innovation that drives team productivity is custom apps. According to FileMaker’s recent State […]
E-commerce is evolving – you should too
The e-commerce industry has been making headlines this month with household brands, including Myer, David Jones and Harvey Norman, all coming out with innovative plans for improving their online experience. This will come as no surprise, with e-commerce firmly on the rise here in Australia. According to the latest NAB retail sales index, online sales […]
The digital diet of an average Australian consumer
Cade Witnish recently attended the Deloitte Digital Consumer Survey dinner where he was involved in discussions around the findings of the 2015 Deloitte Digital Consumer Survey Report. Here is what he found most interesting. Mobile: Australians continue to be spellbound by smartphones. On average we are checking our phones 30 times per day – collectively this is […]
Talent management in the workplace: How to retain your employees in Australia
Modern day Australians bring their tech-savvy skills to the workplace; they are natural born networkers and “achievement-oriented” as well. Technologies such as video conferencing and the use of mobile phone applications comes second nature to them. As such, this new breed of employees come equipped with a plethora of the skills that are required by […]
Samsung Pay trial begins
There’s a new mobile payment platform on the horizon, and it’s officially started its trial period.