How can Facebook help small businesses?
Offering a great customer experience is essential for any business and isn’t limited to the quality of your products. You could have great products at the lowest prices and still be driving customers into the welcome arms of your competitors with a sucky customer experience. The same applies to the user experience on your website. […]
Despite being in the online job market for just one-tenth the time of SEEK, Found has begun nipping at the heels of the incumbent platform. Established by Andrew Joyce and Peter Marchiori in April 2015, the Sydney-based start-up has attracted a total of $4.5 million in funding for its mobile platform, most recently closing a […]
As e-commerce continues to evolve, brands need to be innovative in how they engage with mobile customers. With 79% of all online retail sales projected to be completed via smartphones by 2021[1], brands need to deliver more mobile-friendly experiences, as well as find consistent communication channels to remain relevant. Meanwhile, technology is inspiring brands to […]
Named one of Australia’s ten coolest tech companies, two years running, Buzinga App Development was co-founded by Melburnians Graham McCorkill and Logan Merrick to build a mobile app that had failed to attract a technically capable developer. While that particular app has yet to be realised five years on, the start-up’s success is anything but […]
Mobile recruitment platform Found has closed its most recent funding round, bringing its total funding to $2.5 million. Red Bull Holden Supercars owner Roland Dane, Dimmi founder Stevan Premutico and MYOB CEO Tim Reed have come on board as investors, with the latter two joining Found’s advisory board. Established by Andrew Joyce and Peter Marchiori […]
The e-commerce industry has been making headlines this month with household brands, including Myer, David Jones and Harvey Norman, all coming out with innovative plans for improving their online experience. This will come as no surprise, with e-commerce firmly on the rise here in Australia. According to the latest NAB retail sales index, online sales […]
Modern day Australians bring their tech-savvy skills to the workplace; they are natural born networkers and “achievement-oriented” as well. Technologies such as video conferencing and the use of mobile phone applications comes second nature to them. As such, this new breed of employees come equipped with a plethora of the skills that are required by […]
There’s a new mobile payment platform on the horizon, and it’s officially started its trial period.
When entire companies are being founded on the bases of web – and mobile – applications, it’s time for every company to assess the value that an app can bring their business.
The latest service from the tech giant puts it directly in competition with services such as Apple Pay and Samsung Pay.
WhatsApp Calling is being launched with the 2.12.1 version of the WhatsApp app, providing users with essentially free calls to anyone in the world.
As we close out the year, 2013 sees Australia taking home the crown for being the largest smartphone market per capita. But are businesses taking advantage of this opportunity?
If Chargebar’s Jonathon Tanner has his way, you’ll never be caught out with a flat phone battery again.
Almost three in five Australian small business owners (55 percent) will work during the Christmas/New Year holiday break and more than one in three (36 percent) will not take any time off.
While the landscape of marketing is changing with new emerging technologies, small businesses have been quick to pick up on marketing tools that allow them to level the playing field with bigger companies.
WatchGuard Technologies’ security analysts have announced their 2012 security predictions. Here are their top 10 predictions for the year ahead…
The outlook for 2011 holiday sales appears to be tepid amid consumer concern over the state of the economy, so savvy retailers are taking matters into their own hands by attracting new customers, generating repeat business, and improving campaign analytics with easy-to-execute mobile marketing programs.
Social media continues to grow, with statistics in Australia showing all platforms increasing. Anna Cairo blogs about why you should consider developing a policy: “Its emergence has created a vast range of communication opportunities, however, with it comes a blurring of the lines between personal and business communication.”
Research jointly conducted by Google, Salmat and the Australian Centre for Retail Studies (ACRS) shows that online retailing will explode with growth this year as consumers demand multichannel sales points. Online and mobile-accessible sales channels will be the growth areas for businesses.
Roger Woodend GM of 2ergo Australia has put together a list of what he predicts will be the most significant developments in mobile marketing for 2011 and beyond, all with far reaching implications for retailers and consumers alike.
Telstra will launch a 4G mobile broadband network that in testing has achieved 100Mpbs download speeds later this year, upgrading it’s existing NextG mobile network to support ‘Long Term Evolution’ (LTE) technology in all Australian CBD’s and selected regional centres by the end of 2011.
Optus’ mobile network collapsed in Sydney last night, with 3G mobile data services out across the Sydney CBD and 2G services hit in surrounding areas.
Vodafone has its eyes set on luring away business customers from Telstra’s fixed line phone services with Vodafone Infinite Business plans offering ‘unlimited’ mobile calls and texts from $45/month.