The difference between earned and owned media
Here’s the basics on where your content appears online and how to position yourself as an industry thought leader.
Here’s the basics on where your content appears online and how to position yourself as an industry thought leader.
Entrepreneurs in the digital media and creative industries space will be the focus of think-tank X Media Lab’s annual Global Media Ideas conference, run as part of Vivid Sydney’s festival of light, music and ideas.
James Packer and Lachlan Murdoch have both been offered directors positions on the Ten Network Holdings board after James Packer’s Consolidated Press Holdings (CPH) increased its investment in the television network to 18 percent.
Virgin Blue has denied banning the media from terminals this morning, instead blaming the Australian Federal Police after the airline’s check in systems crashed again this morning according to the ABC.
The Federal Court has recently handed down a landmark decision and has decided that copyright does not exist in newspaper headlines. This decision affects news aggregators or services that summarise the work of others for distribution to their readers.
What if you have no relationships with the media and you don’t have a PR agency representing you? A little secret tactic that if you do well could be the start of something wonderful, is the art of the creative press kit.
Digital free-to-air TV signals will be broadcast to those in remote and regional Australia from a satellite to cost taxpayers $375.4 million over the next 12 years.
What is the investment you will be making in your brand in 2010 to get ahead of your competitors and ensure your customers feel engaged with the right messages?
The Australian Broadcasting Corporation is under fire from its commercial media rivals for its plans to expand in the digital space, while the BBC shrinks its operations overseas. Stephen Conroy, the Federal communications minister has endorsed the ABC’s expansion plans as well as the ABC’s managing director Mark Scott, despite concerns raised by those in […]
The Australian Interactive Media Industry Association (AIMIA) has today announced voting is open for the People’s Choice category of the 16th Annual AIMIA Awards. The awards finalists for 2010 were chosen in January with Voting is open to all AIMIA members. The most popular entry from the total pool of 122 finalist entries will be […]
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