Tag: Facebook

Fleur Madden-Topley blogs about the Winklevoss twins Facebook court ruling and having business confidence.

“No one is employing these grubby, money hungry lookalikes, Harvard graduates or not.”

Social media users are a diversity asset to businesses, according to Nareen Young, CEO of Diversity Council Australia (DCA). She said that while there were risks in allowing social media platforms such as Facebook and Twitter in the workplace, with sensible risk management policies this connectivity could be beneficial.

More and more small businesses are using social media to grow their business, finding it an effective lead generation tool. We found out how they’re using it and share some top expert tips with you.

Trying to crack the fashion industry and wondering where to start? You can now ask accessories queen Samantha Wills. The jewellery designer is giving fans the chance to post their questions and she’ll answer them via video.

If you don’t have a website for your small business then perhaps Facebook is a good alternative. Here’s are some tips for business owners, including a step by step, top-level look at how to create a page for your business.

Australians may be addicted to a bargain and flocking to the numerous collective buying websites in droves but are some better than others, and is the customer base large enough to go round? If the answers is “yes”, and “no”, that may explain why the various daily deal sites are tripping over each other to proclaim themselves leader of the pack.

Easy to use and inexpensive to get started, the popularity of Facebook as a marketing channel for small businesses overseas continues to rise.

In Melbourne’s South Yarra, a small business called Thinktank Media is helping other small businesses get social. They’re proving a couple of important things. One is that social media really does make good business sense, and the other is that employing an agency to ‘do’ your social media for you is within the reach of SMEs.

In simple terms, using online to generate quality leads via inbound marketing is more cost effective than traditional outbound marketing, particularly when combined with established processes around ongoing lead-nurturing and sales conversion.

While there is no handbook to ensure your workplace is in tip-top shape as you head into 2011, there is a set of rules to live by – the seven deadly sins, which can be used to guide acceptable organisational behaviour, and ensure your business is performing well in the new year.