When reality hits, if we manage to survive the first year in business, we are more than likely living the life of our nightmares, rather than the dream we imagined. What went wrong?
The upkeep of your company’s social media can make or break a brand, keeping audiences aware of your existence and garnering further interest.
For most business owners, spending money on advertising seems as risky as gambling, like money put into a slot machine with nothing positive to show for it.
When it comes to overcoming obstacles to your business success, attitude has a lot to do with it. Here are a few strategies that I have found useful over the last few years…
As tempting as it may at times be to simply ignore people who constantly complain or over react, the only way to overcome the issue is to tackle it head on.
The need for scalable technology to drive collaboration and communication has become a key factor in business growth, allowing SMEs to compete on a scale that was previously unreachable without the equivalent recourses.
Credibility may seem like a nebulous quality, but, in reality, there are a number of traits you can work on if you want to increase yours.
Most bosses do not know how to communicate because they were not formally trained in communication skills.
Australian business leaders have access to an array of research and commentary around how to foster trust in the workplace, yet common mistakes prevail.
There are a number of qualities and skills you need to be an effective marketer. Marketing requires far more than a degree and an outgoing personality (although both of these are essential!).
