Small Business
Inspired by the power of videos to trigger an emotional response, Melbourne businesswoman Renece Brewster has made a career out of using the technology to deepen the connection businesses have with their staff and customers. She is the co-founder and CEO of video production company Visual Domain, and the founder and CEO of personalised […]
Deals website, Catch Of The Day and Brisbane’s Beserk Clothing received top honours at last night’s 2016 StarTrack Online Retail Industry Awards (ORIAS) gala, hosted at Dockside Pavilion in Sydney’s Darling Harbour. The StarTrack ORIAS People’s Choice Award was launched in 2015 to give online shoppers the opportunity to have their say on the online […]
From the moment you know you have a vacancy to fill in your team, your goal is to attract the best possible applicants. You want to find people who aren’t just interested in the job, but who will excel in the position. Regardless of whether the job is entry or executive level, your goal as […]
Nationals MP Michael McCormack replaced Kelly O’Dwyer as Minister for Small Business in this week’s ministerial reshuffle, which saw the PM defending his decision to remove the small business portfolio from the cabinet. During a press conference on Monday, where he announced McCormack as the Minister for Small Business in the Treasury Portfolio, Malcolm Turnbull was […]
Recent Australian Bureau of Statistics’ export figures show that Australia’s manufacturing industries continue to look overseas for export opportunities. According to ABS, 300 Australian manufacturers began exporting for the first time in 2015-2016. With international demand for Australian-made quality products, this is a trend that is likely to continue. In line with this trend, according […]
Partnering with the right suppliers will give you a head start in running an efficient ecommerce business, potentially saving you thousands of dollars each year. [Editor’s note: This article is the second article in a seven-part series by Chris Dahl of Pin Payments, providing an essential guide to setting up an ecommerce business. Read part one: Ecommerce Success […]
Fuel is one of the most high-priced expenses people use to acquire both for their personal and business needs. But businesses, especially those utilizing fleet vehicles, should know how to efficiently use their fuel to reduce monthly fuel and overall business expense. One great solution is by using a fleet fuel card. This is like […]
To ensure your business successfully organises an event, there needs to be thorough planning and management of a diverse range of disciplines. As the organiser, you will need to utilise skills from sales and marketing for your advertising. You will also need to be across project and financial management, logistics, and health and safety. Preparing for the unexpected is also […]
Company travel is being inefficiently managed by Australia and New Zealand’s SMEs, according to Serko, which revealed 81 millions hours are being lost to this process each year. The travel and expense management software company highlighted research by TNS Research, which found that 46% of Australia and New Zealand’s one million SMEs travel regularly […]
Too many Australian businesses are jumping into exporting without fully understanding and researching the risks involved, resulting in business losses and unnecessary expenses. There are a lot of country-specific details that businesses should be aware of before they consider exporting. For example, Turkey, Brazil, Indonesia, and India are currently viewed as high-risk areas because of […]
The UK’s decision to exit the European Union is causing market instability and while much of the focus has been on the valuation of ASX200 companies, SMEs are on the frontline during this volatile period. SMEs are considerably more likely to have direct exposure to lending conditions, greater dependency on a handful of key clients and, given their smaller size, […]
Branding is important; it’s how customers perceive your business. It isn’t just a logo either, it’s your entire customer experience. Logo, font, website, social media, even the way you interact with customers are all part of your brand. It can be a little overwhelming at times and that explains why so many companies from start-ups to established […]
With 30 June in the rear-view mirror, business owners should the take opportunity this month to re-calibrate and set some goals for the new financial year. Goal-setting can help you stay focussed on what really matters for the business, while preventing you from getting sidetracked and enabling you to achieve success. Find your inspiration It’s always […]
In order to generate mainstream media coverage for your business, you need detailed knowledge of how much priority they’ll give you. The reality is that for small business, it’s limited. Don’t let that dissuade you from getting in contact with a journalist, instead let it inform how you go about it. Think of the media’s […]
In the business world, if you’re not growing, you’re dying. Generating new clients and discovering new sources of revenue are a must if any business wants to stay competitive, and both of these require leads. But how can small businesses compete for leads? Large, established business have the advantage of branding and name recognition to […]
There are two types of business travellers: those who constantly travel for work, and those who take part in a one-off, large group conference trip. What people often underestimate or forget is how tiring it can be travelling – especially overseas – and the potential dangers. Frequent travellers can sometimes become desensitised to the dangers and issues that arise when […]
With all the uncertainty in the air, businesses might be forgiven for wanting to pull back a little and just keep things on a slow boil over the next year. The fallout from the British exit from the European Union is still unclear, and with political turmoil back here at home not doing anyone any […]
Spending too much time sussing out the competition can be a distraction, but when I do, the insights are often important to my SME and my direction as a leader and innovator. This information is occasionally acted upon or at a minimum, it influences my thinking, my team and my business. In a world where the focus is increasingly on collaboration rather […]
Millennials have never been more important to Australian companies than today. In fact by 2020, millennials are expected to make up half of the Australian workforce, with their numbers set to reach 75 per cent by 2025. With this in mind, what do business owners need to know about this generation? Millennials are known to […]
As Australia transitions to being a cashless country, retailers are being urged to stay ahead of the curve and embrace new payment innovations. Those who don’t futureproof their businesses, but instead restrict the ability of consumers to make electronic payments, are not only missing out on sizeable business but risk becoming obsolete. Garry Duursma, Head, Market Development […]
