Entrepreneur.com

You don’t need a corporate-sized budget and a giant team to take on some of the big brands’ strategies for marketing. Here’s where to start.

Ways you can spread the word about your business online without breaking your marketing budget.

What’s on your desk? A tape dispenser? A stapler? A dictionary?

It’s tempting to concentrate on making new sales or pursuing bigger accounts. But attention to your existing customers, no matter how small they are, is essential to keeping your business thriving.

Ten years ago, had you ever heard of the hand sanitizer Purell? It existed, but nobody really used it. Then one day, it was everywhere.

Principles of customer service are nice, but you need to put those principles into action with everything you do and say.

How do you know when the time is right to make the leap? Here’s what you need to consider before giving up the security of a full-time job.

Yesterday’s marketing plan won’t work in tomorrow’s world. Follow the leaders by redesigning your strategies around 3 essential questions.

Whether you’re an aspiring entrepreneur who just can’t take the leap or you’re trapped in a tough business dilemma, consider these strategies to get unstuck.

With its new dashboard, the photo-sharing platform allows business owners to better understand what’s working with their audience.