Home topics news Credit: Sendle eCommerce News eCommerce Online sales growth on the horizon for Aussie small businesses in 2023 Yajush Gupta December 14, 2022 Despite a bleak economic outlook, 80 per cent of Australian small businesses expect an increase in internet sales over the next 12 months, according to Sendle’s 2022 Small Business Survey. The highest growth is anticipated by small businesses in the Automotive & Marine sector in 2023, with 38 per cent of them predicting an increase of over 75 per cent in online orders during the following 12 months. Small companies in the food and beverage and office furniture & supplies sectors, which predicted over 75 per cent growth in online orders over the following 12 months at 33 per cent and 32 per cent, respectively, closely followed this. “Sendle’s 2022 Small Business survey tells us that it’s not all doom and gloom for small businesses,” said Laura Hill, Managing Director of Sendle Australia. “The recent Black Friday and Cyber Monday sales may explain this confidence, with our parcel volumes up 50 per cent during the November sales period. Many small businesses continue to see an uptick in online sales growth, as consumer spending remains resilient.” Nevertheless, small businesses realise that 2019 will be a much tougher year than 2022. Cost of living constraints and growing inflation are casting a shadow over the future; according to 51 per cent of small businesses, this is their biggest obstacle to expanding their online sales. Comparatively, 22 per cent

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