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New program to help SMEs save on shipping

Australian shipping service for small businesses Sendle has launched a new savings program, Ship & Save, aimed at helping Australia’s one million small e-commerce businesses cope with rising costs amidst record parcel price hikes announced by Australia Post. 

The program offers dynamic discounts and benefits to reduce pricing complexity, providing small businesses with greater savings compared to Australia Post. With discounts over 50 per cent at Sendle’s Level 6, small businesses can save an average of 18 per cent on city and national parcels, amounting to approximately $2 per parcel. 

This initiative is expected to make a significant difference for small e-commerce businesses as they navigate the challenges of high inflation and rising interest rates.

The program includes dynamic discounts based on shipping volume, allowing businesses to save more as they ship more parcels with Sendle. By reaching minimum spend thresholds, customers can “level up” and access higher discount levels, which remain in effect for four weeks. 

Existing Sendle customers will be automatically upgraded to the new program based on their recent spending. Additionally, Sendle offers status-matching guarantees for new customers with a MyPost Business account with Australia Post, allowing them to start at an equivalent discount with Sendle. The Ship & Save program also includes cost savings for lightweight parcels, with Sendle’s 250g parcel priced at $3.98 (excluding GST). 

Furthermore, Sendle continues to provide free door-to-door parcel pickups, while some competitors charge fees for this service. These program benefits aim to provide small businesses with more affordable and convenient shipping options.

Sendle Managing Director of Australia Laura Hill said that small businesses will be the hardest hit by recent parcel price hikes and that Sendle’s Ship & Save program couldn’t come at a more important time. 

“Small businesses are the backbone of the Australian economy generating 70 per cent of GDP and employing almost three-quarters of the workforce, but they are systematically under-served, under-represented and over-charged when it comes to shipping. That’s because the market is controlled by Australia Post, a functional monopoly supported by the government and funded by Australian taxpayers,” said Hill. 

“Australia Post has been dictating prices and fixing terms for decades because small businesses haven’t had a choice. But now they do. Thousands of small businesses rely on Sendle to ship to their customers. The more small businesses that ship with us, the more efficiencies we get to share with our customers. Now we have a program that also recognises and rewards each of those businesses with significant discounts.”

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Yajush Gupta

Yajush Gupta

Yajush is a journalist at Dynamic Business. He previously worked with Reuters as a business correspondent and holds a postgrad degree in print journalism.

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