By Joel Norton · 12 November 2010 · Locked
See the complete version on Dynamic Business for the full story and insights.
How do you feel about actively promoting your competitor? If you’re like most people, you’ve probably never even considered it. What a stupid idea, right? It’s something that Yahoo did in the early days, prior to Google entering the scene, and helped them to become the leading search engine at the time.
Tags: Competitors, Marketing, Online, Strategy, website