#Youtube
Youtube overhauled the metric SMEs use to pick creators
YouTube now counts a view from the first frame. Billo’s Donatas Smailys explains why that changes nothing for smart brands.
More Australians visiting Facebook and YouTube on mobile devices
The amount of Aussie Facebook users accessing the social media site using a mobile device for some or all their visits was at around 45 per cent two years ago, now it’s at 68 per cent.
Spotify making moves to compete with YouTube
Music-streaming company Spotify is to give YouTube some competition by entering the Web-video market, according to a report by The Wall Street Journal.
5 ways to promote your YouTube videos
Here’s how to get your videos noticed and attract more viewers to your brand channel.
How to plan and shoot YouTube videos for business
From scripting to shooting, these tips can help you produce professional looking videos on a budget.
Want to go viral? 4 ways to get shared
People are increasingly tuning in to videos, but maybe not yours. Here’s how you and your startup can become a YouTube sensation.
YouTube marketing: what to consider before getting started
Why your business should or shouldn’t be on YouTube and what you can hope to accomplish with your YouTube videos.
YouTube plans to compete with Spotify
YouTube’s plans for its new music service, Twitter business strategies, the reason why blogs beat social networks among consumers and more social-media news.
7 ways to create more engaging videos that rank higher in YouTube
What you need to know when it comes to creating videos people can find and will want to watch.
Lessons from Lady Gaga about buying online popularity
Lady Gaga faced public ridicule earlier this week when YouTube stripped her of 156 million views deemed spam. This is a warning for any small business considering buying online popularity.
The unlikely business with 50,000 YouTube views
Too many businesses believe that to be successful on YouTube you need to invest big bucks or operate in a flashy industry. Not so. One local cashflow financier is tearing this notion to shreds, having notched up over 50,000 views on the platform to date. Here’s the secret to its success.
Want to learn to market with social media in 7 days?
If you’d like to learn how to market your business using social media in just seven days, Dynamic Business has the competition for you!
Social media ROI, explained
In order to justify expenditure, it is essential for a business to measure its social media ROI. As with everything else in a business that costs money, changing to a new computer system or hiring another staff member, businesses rightly expect a return on the investment.
Social media policy or social media ban?
Hamish Anderson blogs about the hidden costs of using social media in your small business. “Social Media represents a fantastic opportunity and simultaneously a threat to business. The key is how you manage it.”
How to create a professional YouTube channel
Catriona Pollard blogs about using YouTube to bring exposure to your business. “Video carries a lot more impact than text – yes video is linear and your audience has to sit through it – but video gives you the chance to create an impact, guide your audience through things and give your audience the chance to really get to know you.”
Record-breaking year for City of Sydney Business Awards
The 2011 City of Sydney Business Awards has broken all records, with 640 small businesses nominated and over 67,000 votes tallied.
Like, Link, Share, Tweet
How to make the most of online video with social media.
Social media strategy checklist
Catriona Pollard delivers a checklist to ensure you’re using social media appropriately in your business. “Before you sign up and start Tweeting or Facebooking, you should think about the social media strategy. This means taking time to stop and think about what you want to accomplish.”
Social media at the fore in City of Sydney Business Awards
With just a few days left to cast votes in the 2011 City of Sydney Business Awards, organisers have noted a rise in the number of nominated businesses running innovative social media campaigns.
Business Video: DIY or hire an expert?
Robert Moorman blogs about whether SMBs should invest time in DIY business videos, or just outsource it. “With video becoming more affordable and available, there’s never been a better time to invest in some good quality video to help build your brand and enhance your business outcomes.”
Digital Citizens 6: Social media and digital PR for small business (Event)
The sixth Digital Citizens event, “Startups, small shops and bootstrappers: the real value in social media and digital PR for small business” will discuss both the benefits and the pitfalls of using the social ‘social media’ to reach customers
Social media the top priority for Contact Centres
Social media has jumped to the top of the priorities list for Australian-based contact centre managers as companies look forward towards the new financial year
Businesses want to be your ‘friend’ online
Businesses are quickly catching on to the social network phenomenon, with more and more investing time and money into developing an online social profile.
Social Networkers flock to their phones as mobile activity booms
Social networking has infiltrated our mobile phones, as figures released by Telstra show customers are flocking to their mobiles to stay connected on the go