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#Video Marketing

Advertising | Marketing

Video is capturing attention in the digital market – here’s how!

The rise of digital marketing means looking for the best ways to advertise on the internet. Video is proving to be a highly effective method.

Georgia Hillier · 2 min
Editor's Choice

A proven formula to achieve maximum ROI on your next video

Did you know that 51.9% of marketing professionals worldwide name video as the medium with the best ROI?

Guest Author · 2 min
Entrepreneur

New app shakes up the video market

Originally conceived as a way to record precious family memories, a new start-up was recently launched with the aim of disrupting the video marketing field.

Gina Baldassarre · 2 min
Locked

How to get customers talking about your business online

In a world where your competitors are only one click away, increasing your franchise business’ online visibility is key to gaining more customers and growing your market share.

Raffael Fernandes · 2 min
Locked

YouTube marketing: what to consider before getting started

Why your business should or shouldn’t be on YouTube and what you can hope to accomplish with your YouTube videos.

Entrepreneur.com · 2 min
Digital

Why it pays to invest in video

Online video was once perceived to be an expensive option, but in the last few years it’s become a leading marketing strategy for small businesses. Here’s how video can help increase your online visibility and build business – without spending a fortune.

Carly McKenna · 2 min
Hot Tips

Creating compelling video, on a budget

Over 85 percent of marketers who include video in their eMarketing report a positive impact. But still, many shy away from video because of perceived difficulty and cost. You can create this content yourself for cheaper than you’d expect though. Here’s how.

Christopher Bentley · 2 min
Locked

Using video to drive customers to your business: expert tips

Everywhere you go, people are talking about online video as the new and effective way to communicate with their audiences. Businesses should consider video as a great way to engage viewer attention, drive brand awareness and boost SEO.

Michelle Gamble · 2 min
Digital

Using viral videos to create business momentum

While there’s no foolproof method of creating a viral video that gets as many plays as the KONY 2012 YouTube campaign, many small business owners can look within their organisation for funny anecdotes to translate into video and create some positive momentum.

Michelle Frost · 2 min