Tag: Social Media

Twitter has given itself the ability to reactively withhold content from users in specific countries, based on whether it contravenes an individual nation’s freedom of expression limitations.

Though it might seem easier for a few employees to share the responsibility of looking after your business social media presence, there are some very good reasons to have a single dedicated social media expert. Here’s why…

You can’t stop people making negative comments about your business online, but there are few simple ways to lessen the damage this can cause your brand. Anna Cairo has three simple steps for managing your online reputation.

Spending hours on Twitter with nothing to show for it? Want to punch that tiny blue bird in the face? Don’t give up. Twitter is a powerful marketing tool, when used the right way. Make sure you’re leveraging the full power of the Twitterverse with these simple guidelines.

Real-world ethics should be part of the social media experience, but unfortunately many individuals and businesses aren’t transferring these values into the digital world. Catriona Pollard looks at creating a code of ethics for your social media activity.

Despite all the hype about online shopping taking money away from local businesses, a new study has found close to 70 percent of local small businesses aren’t losing any sleep over threats posed by the internet.

Now’s the time for SMBs to reflect on the year gone and plan for the one ahead, and accounting expert John Corias suggests owners focus on five key areas when making plans for the next 12 months.

Is your New Year’s Resolution to promote your business better? Do you have no idea where to start? Then this is the perfect event for you. Learn the tips and tricks of how build your business through public relations (PR) and social media.

Networking and growing business contacts is vital to small business success, but traditional networking can be time-consuming and costly, making LinkedIn an ideal alternative for SMB owners. Here are some tips from LinkedIn for making its professional network work for you.

It might feel as if all you ever hear about is the importance of using social media, but according to Reckon’s Gerald Chait, the number of businesses actually using social media doesn’t match the hype surrounding these digital worlds. Does this mean it’s not right for every business?