Tag: Social Media

In my years working in online commerce, I have seen many brands and companies rise and evolve through effective use of SEO and ecommerce tools.

In a world where your competitors are only one click away, increasing your franchise business’ online visibility is key to gaining more customers and growing your market share.

Social media is a critical tool in promoting your business, products and events, but it needs to be done right in order to be effective.

With social media widening its reach by the day, etiquette is getting the ax. We provide some tips on how to avoid succumbing to snarky behavior.

Despite the hype, social media may not be your best approach when it comes to reaching your customers. Here’s how to determine whether to go social or not.

The social-media giant will now identify pages that are managed by high-profile businesses and celebrities.

Your brand draws customers to your business. Here are the elements you should consider when designing it.

While more Australians are now accessing social media than ever before, a new report has revealed that small businesses still aren’t using it to its full extent.

Four steps to building your brand into something that’s more true to you.

When it comes to social media, men tend to spend more time on some sites, women on others.