If I had to distil everything I’ve learnt into one tidy takeaway, it’s this – specialising is the key to building a sustainable and scalable business. The most memorable brands do one thing – or a handful of things – really well. They don’t try to do it all. Going niche has endless benefits. It […]
Prime Minister Scott’s Morrison’s new cabinet and broader ministry was sworn in on Wednesday at Government House in Canberra. Here are the key changes in the Morrison government: – Bridget McKenzie is Australia’s first female Agriculture Minister – Sussan Ley moves back into cabinet as environment minister, replacing Melissa Price – Ken Wyatt moves into cabinet […]
Byline: Michael Chetner, Head of Asia Pacific, Zoom Video Communications While small to medium sized businesses (SMBs) make an important contribution to Australia’s economy, they are constantly under pressure to stand out in a crowded and competitive marketplace. This pressure is further heightened as SMBs don’t only compete amongst themselves but have to contend against […]
What’s the next big game changer in tech? There is ongoing major disruption in all industries at the moment due to tech. Whether you are embracing the changes within your organisation or not, it is undeniably happening. Lots of new business opportunities come from technological advancements and can completely change consumer culture. Think of contactless […]
A new survey from Xero, the global small business platform, has revealed a disconnect between small business owners and politics, with a whopping three in four (75 per cent) unable to name the Federal Small Business Minister, and 15 per cent unable to name the Prime Minister. Despite many not being able to name key […]
Influencer marketing isn’t as simple as choosing an influencer with a high number of followers to post an ad for you. In 2019, there have been a multitude of changes that have taken place in the influencer marketing world which brands need to factor into their strategies to get the most ROI. Consumer expectations around […]
Byline: David Link, CEO & Founder of Verrency Overseas expansion is often considered for homegrown companies looking to increase their revenue and customer base. While the lure of international expansion can be promising, it is no easy path in understanding a new environment and also being able to upscale existing operations. Your capital and human […]
12RND Fitness is the fastest growing boxing & strength franchise that has caught the attention of some of Australia’s leading athletes. Tim West, the Managing Director of 12RND has been involved in a number of successful fitness businesses, whether it be launching them himself or investing into their growth and development. Tim began 12RND Fitness after […]
With the end of financial year fast approaching, small and medium-sized businesses are being reminded they could be eligible for an instant asset write-off of up to $30,000. The Federal Government boosted the threshold on the Instant Asset Write-off Scheme last month, in a move designed to stimulate growth for small and medium-sized business. The […]
Nearly half (44%) of Gen Y (also referred to as millennials) small businesses have applied for finance in the last year and more than a third (39%) of those applications were declined. This is according to the latest findings from the MYOB Business Monitor. The report, which explores the state of play of 1,000 Australian […]
